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Pregnant Women Make Good Money And Business Opportunities

2010/9/23 12:52:00 36

Pregnant Women Make Good Money And Business Opportunities

  

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Full name:

Shen bin


Birth: 1970


Native place: Xiaogan, Hubei


Position: Wuhan fashion Limited

company

General manager


A favorite sentence: poverty does not fail, but wealth is not madness.


Shen Bin's entrepreneurial experience can be described as twists and turns, several times wandering on the line of life and death.

Physically, it is extremely gaunt.

He mocked himself that he used to weigh nearly 140 Jin, but now he has only 100 Jin.


After nearly seven years of female products, Shen Bin has been questioned by many people. Even friends would ask, "how can you sell women?" Shen Bin always laughs at these things.


Today, Shen Bin's baby products have entered more than 20 shopping malls counters, opened 7 Direct stores in Wuhan, and more than 400 nationwide franchises.


Lightly joined in the crisis of parallel imports


Shen Bin said that the first venture was on the edge of collapse, and the franchisee hit the "parallel product". The lower dealer he developed wanted to settle with him.


Learning marketing, he just wanted to be a professional manager and live a steady life.

But the younger brother said that it is not worthwhile to work for others. There is just a project to represent children and children.

Shen Bin decided to join the gang.


In August 2000, the brothers got the general agent in Jiangsu province and invested 500 thousand yuan in partnership to establish a Yun Yingtong supplies company.

In 2 months, Shen Bin developed 14 franchise stores in the province.


A franchisee in Zhenjiang came to pick up a good store, but the owner had an accident when he took delivery. The baby's spit water should be made of pure cotton, but he found it contained chemical fibers, and there were two brands on the collar.

The boss was furious and demanded a refund immediately.


Bad news ensued, and the more than 20 franchisees developed in succession to find Shen Bin, which asked to retire, return and compensate.

At the sight of this situation, Shen Bin was also nervous. He organized people to appease the mood of businessmen and hurried back to Wuhan headquarters for accountability.


Who knows, the situation is even worse when we come back.

Many of the franchisees in the country are surrounded by the door of the Wuhan company. The people who have come back to join the fee are emotionally excited. They are all shouting for a lawsuit.


Shen Bin later realized that the headquarters was only a small children's clothing company. There was no factory at all. It was only produced under orders from some small workshops, and then OEM packaging. The quality control was in a mess.

Finding out the truth, he was completely numb.


Looking for brand to save the field and turn the corner


At the end of that year, many franchisees simply closed their doors and fought lawsuits.

But Shen Bin has been riding a tiger. If he closes himself, he will have to pay about 1000000 yuan for the more than 20 franchisees.


In 2001, Shen Bin had to take the lead in finding new brand agents.

Shen Bin went to Guangzhou to concentrate on the brand of pregnant baby, specializing in large and powerful brands.

The other side was very puzzled. "You are all going to collapse. Can you still hold me?"


He told the other side, "at present there are more than 20 franchisees on hand, and sales will be guaranteed.


Shen Bin is going to go to the production line to check carefully to ensure that the product is good enough to get the agent right.


Just after the Spring Festival, Shen Bin took back seven new brands he had received and showdown with his franchisee: "we are already a grasshopper on a rope. If you want me to pay, I can't afford it."

But now I am acting as a big brand product. If I do it together, I will do it well, and you can still recover your losses. "


A year later, the biggest customer in Zhenjiang and the worst hit customer in Zhenjiang became the leader in the area, and Shen Bin also made the first pot of gold about 600000 yuan.

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