&Nbsp, A Small Hanging Label, Has Been Printed In Fashion Label Design.

　　 What is? Clothing label How to mark? Where is the meaning? Shishi quality technology Wang Zhifang, Secretary General of the Supervisory Association, answered the question.

"Clothing tag" is the brand hanging on all kinds of clothing, including information on clothing materials, washing matters needing attention. Wang Zhifang introduced, from the quality of the quality of the tag, most of the materials for the production of paper, also plastic, metal. In addition, a new type of tag has been developed in recent years with holographic anti-counterfeiting materials. From the perspective of modeling, there are many varieties, such as long strip, fold, circle, triangle, bag type and other special shapes.

It is understood that the design, printing and production of clothing tags are very particular, especially graphic design. To treat it as a small print advertisement, we must consider the following elements: the necessary composition instructions and washing instructions, especially washing instruction, not too simple; for functional clothing such as down garments, plastic underwear, thermal clothing, etc., we should have detailed instructions for use, do not simply use several standard washing icons to reflect. Detailed instructions can reflect the company's responsibility and considerate attitude towards customers. For complex instructions, it can be used in the form of legend, or even in cartoon form, so vivid and innovative. Appropriate pictures can be used, such as the photos of famous models and beautiful women in the products, giving people a direct impression, giving consumers a deeper impression on the brand products and promoting sales promotion. Barcode has become a symbol of modern logistics. Supermarkets and large shopping malls require barcode to be marked, so don't forget to bar code.

It is understood that the design and printing of clothing tags is often very exquisite, and the connotation is also very extensive. Although the labels of each garment enterprise have their own characteristics, most of them have factory names, factory addresses, telephone, postcode, logo, etc. on the tag. The tag is regarded as a microfilm "advertisement", printed on the photo of the famous model girl in her own product, giving people a more intuitive feeling, so that the consumers have a deeper impression on their products, and has played a good promotional role. Some manufacturers, for the sake of buying their products, thank the consumers for their appreciation and blessing words, giving people a sense of intimacy. Some tags are more like a "product user manual", because they are not only printed on what kind of fabric the product is made, but also on the performance of the products, and even printed on the tag of the washing clothing's water temperature, washing method, what type of cleaning agent and how to maintain it. Some enterprises also need to print the nature of the company (such as Sino foreign joint venture, sole proprietorship, etc.).

"Clothing tag is small, but it is a link between fashion itself and consumers." Wang Zhifang said that tag is the inevitable product of modern fashion culture, and plays a positive role in improving and protecting the reputation of clothing enterprises and promoting products. Therefore, if the tag is likened to the famous brand of fashion, it is more appropriate. However, it is regrettable that there are still a large number of garment enterprises that do not know enough about this point. Even some well-known fashion brands in China have not yet been registered, so this is a good opportunity for speculators. Once these products are counterfeited, they will not be protected by law.