2013 New Year Of Shishi Textile And Clothing Chamber Of Commerce

"P", the continuous decline of the single amount, labor costs are rising, many small and micro enterprises can not hold pressure, then quietly and quietly...

In 2012, the a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > industry has gone through a "historical cold winter".

In 2013, the appreciation of the renminbi, the European debt crisis and the increase in labor costs will continue to affect the development of the garment industry.

In such a situation, where should the Shishi clothing enterprise go? Recently, the reporter learned from the Shishi a target= "_blank" href= "//www.sjfzxm.com/" > textile < /a > clothing trade association. The chamber of commerce takes the development concept of "tug of heating, pformation and upgrading" as the theme, and joint member enterprises take measures to carry out brand building, speed up the pformation of enterprises, and promote the strategic planning of "Oriental Milan", so as to promote the construction of Shishi clothing brand into a comprehensive upgrading stage.

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< p > < strong > carry out "brainstorming" < /strong > /p >

< p > under the current situation of low market demand at home and abroad, clothing enterprises have obviously gone through simple processing methods. The most important thing for enterprises to develop is to cultivate their own brands.

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< p > the responsible person of textile and clothing chamber of Commerce said that under this situation, entrepreneurs should change their concepts and be a real entrepreneur. They should not remain in the original generation processing concept, but only pay attention to output.

We should realize the pformation of identity in all directions and promote the pformation and upgrading of enterprises.

To achieve this pformation, enterprises must pform from simple external processing to internal pformation, starting from building brand.

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< p > for this reason, the chamber further established and improved the membership learning system, and often invited management or strategic experts to teach advanced management and business concepts to entrepreneurs.

According to introduction, in 2012, the chamber organized several learning forums, and the effect of brainstorming was remarkable.

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< p > < strong > strengthening communication and cooperation < /strong > < /p >

< p > to build the brand of an enterprise, it is not enough to rely on "closed doors". At the same time, it is necessary to strengthen exchanges and cooperation within the industry.

"How does the brand go out? The brand is thick skinned, that is, mixing faces."

A member of the chamber of Commerce told reporters, "if consumers go everywhere, you can see your < a target=" _blank "href=" //www.sjfzxm.com/ "> clothes < /a >, which proves that you have succeeded.

And fame must be played out through cooperation and exchanges with other countries.

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< p > communication between entrepreneurs and industries must be conducted in order to create opportunities for cooperation.

Therefore, the chamber of commerce plays an active role as a platform and bridge, and often organizes member enterprises to consciously go out to participate in various exhibitions, strengthen ties with other domestic enterprises and even international enterprises, learn from continuous exchanges, and improve the visibility of garment enterprises.

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< p > < strong > widening the financing channel < /strong > /p >

< p > export trade barriers, cash flow difficulties......

These realistic problems are urgent problems for garment enterprises, especially small and micro enterprises.

The chamber of commerce took the lead in contacting the financial sector to help member enterprises solve their financing problems.

According to the briefing, the chamber of Commerce and Minsheng Bank (600016, stock bar) jointly established small and micro city commercial cooperatives, provided hierarchical financial services to members joining the cooperatives, and established "mutual assistance and cooperation fund of small and micro enterprises in banks" on the basis of common members of cooperatives, helping enterprises to solve the problem of financing.

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< p > the relevant person in charge of the chamber of Commerce said that in the future, the chamber of Commerce will increase the strength of service enterprises and promote the development of enterprises by means of market financing.

The establishment of the financial mutual aid and cooperation fund will greatly reduce the formalities and costs in the financing process, and provide a strong guarantee for the development of enterprises.

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