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The ADON WORLD SAS43% Stake Has Been Acquired By The Company, And The 100% Shareholding Of IRO Brand Has Been Achieved.

2019/10/16 15:45:00 0

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In October 15th, Shenzhen's Limited by Share Ltd announced that the company intends to acquire its 43% stake in ADON WORLD SAS by ELYONE SARL, a wholly owned subsidiary of Dongming international investment (Hongkong) Limited, with its own capital and 89 million 500 thousand euros of self financing.

The announcement shows that ADON WORLD SAS currently has a stake in IRO SAS 100%, and IRO SAS and singer are holding 20% and 80% stake in eno fashion (Shenzhen) Fashion Co., Ltd. (hereinafter referred to as "eno fashion"). After the completion of this transaction, it will indirectly hold IRO SAS 100% stake through its wholly owned subsidiary, Qianhai Shanglin, Dongming international and sun ADON WORLD SAS. It will directly and indirectly share the 100% stake in eno fashion through Qianhai Shanglin, Dongming international, ADON WORLD SAS, IRO SAS, and achieve 100% global control over the IRO brand.

At present, the relationship between ownership and ownership is as follows:

After the acquisition is completed, the ownership relationship will be changed to:

It is understood that IRO was founded in Paris in 2005, and the brand was launched in New York and Paris. From the beginning of its growth, it established the international gene and provided the location of the French luxury fashion designer clothing brand for the modern young people of the city.

After more than 10 years of development, as of now, IRO has grown into an international brand and has entered 50 countries through various channels. IRO takes its birthplace as the center of France, and sells in many countries and regions such as the United States, Germany, the United Kingdom, Spain, Denmark, Korea and many other countries.

At present, brand shops are distributed in high-end shopping centers such as Beijing SKP, Shanghai state gold center, Shenzhen the Mixc, Nanjing De Ji and Wuhan Guoguang. As of June 30, 2019, IRO has opened 18 terminal stores in China, and has opened 53 stores worldwide. After the completion of the acquisition, the company owns the IRO brand's global ownership and fully dominates its regional business development in mainland China.

Data show that IRO brand's global business income in 2018 was 567 million 53 thousand and 700 yuan, of which China's operating income was 38 million 905 thousand and 700 yuan, an increase of 336.85% over the same period last year. In the first half of 2019, the operating income of IRO brand apparel in China was 37 million 765 thousand and 500 yuan, up 208.19% over the same period last year, with rapid growth and huge potential.

The 603808 half year report of the company has been released by the company. It has achieved a profit of about 1 billion 266 million yuan, an increase of 17.09% over the same period of 2019, and a net profit of about 190 million yuan, an increase of 17.90% over the same period last year.

He said that the acquisition of IRO's residual stake is based on the good momentum of the rapid development of the brand and the important strategic consideration of creating the future global operation of the group. As the first global brand of the group, a comprehensive control of IRO will not only help the company's advantageous resources, such as channels, brand promotion, supply chain and operation resources, contribute more effectively to the global development of the brand, but also provide a practical basis for how the company can truly layout the global business.

Source: Chinese clothing network: Chen Zhuo

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