2010 Analysis Of Tonlion's New Rising Model (4)

The agent system has activated the whole country's chess. Now, there are more than 500 stores in the capital cities of more than 30 square meters. The current outlets are two times the implementation of the agent system, which strengthens Tonlion's market position and focuses on the establishment of a large flagship brand experience shop in the core market. This greatly improves the brand communication effect and the business of products.

After the introduction of the franchising system, Tonlion launched the futures order system, that is, from the original "matching system" to the "order system".

"This mechanism has further accelerated the rapid response capability of goods, reduced the risk of operation, and ordered customers to place orders at the order meeting."

Wu Huijun said.

Before the introduction of the futures system, the company produced according to its sales experience in previous years, and there was a contradiction between plan and sales.

After the implementation of the futures order system, the agent brings the latest information of the market. The order will be on the spot, plan, design, and so on.

At the time of 15th anniversary, Wu Huijun admits that in recent years, in addition to investment in hardware, investment in human resources will be unprecedented. From design to marketing to brand planning, there are top talents in the industry. The training of existing teams and the career development of posts at all levels are in the forefront of the industry.

"Soft power and the sense of innovation of the whole team will be the fundamental guarantee for the sustainable development of our brand". When it comes to the prospects for the future, Wu Huijun said, "our enterprise development goal is not only to create benefits for shareholders, but also to provide good social environment for the society, provide a good development space for the upstream and downstream industries, create a valuable and socially responsible enterprise, and establish a good business image."

In the face of a new round of development, Tonlion has put forward the grand goal of "five years of development and billions of sales". It plans to achieve 5000 sales outlets in 2015, 10 billion yuan in sales scale, and build a nationwide three-dimensional sales network, and establish 100 shops in the central city of 100 square meters with an area of more than 500 square meters.

At the same time, enhance brand competitiveness and influence, comprehensive competitiveness into the industry's top three.