Italy Brand Alliance Enters Chengdu Direct Selling Shoe City

2010/9/3 11:40:00 59

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Italy Brand Alliance Chengdu

Shoe enterprises

Entering the shoe city, without exception, the aim is to seek business opportunities.

According to introduction, in September this year, nearly 100 families

Italy

Shoe brands will be stationed in Sichuan collectively, and Italy brand alliance will be stationed.

Chengdu

Direct selling shoe city signed a signing ceremony in July 5th. Before the beginning of June, the "2010 Jiangsu Italy economic and Trade Fair" was held in Nanjing, including 45 Italy enterprises in shoemaking, clothing, wine and machinery industries. From May 30th to June 5th, more than 500 Italy entrepreneurs formed a "super luxurious" delegation to China, and led by Italy economic development minister to visit Chongqing, Shanghai and Beijing.

Zhang Mi, Professor of Italy Language Department of University of International Business and Economics, said in his interview: "the world is depressed and China is bright. China has become a way for Italy enterprises to find vitality."

However, another industry analyst pointed out that in Italy, small and medium-sized enterprises account for more than 98% of the total number of enterprises and face huge and complex Chinese market. These enterprises may face some unprecedented challenges.

In response to the weakness of the domestic market, Italy's government and enterprises have turned their attention to China.

But Italy shoe companies that are accustomed to the small market are obviously not able to adapt to China's big market.