It'S Much More Expensive To Buy &Nbsp; Clothing Consumption Is Low Carbon.
When new clothes come into the market, many consumers want to go.
Market
A lot of shopping.
Consumer
Under the gorgeous visual impact of the new costume, it is willing to "empty" the wallet, and at the same time relentlessly put the old clothes into the "cold palace" or even discarded.
The result of the trend of consumers is the rapid development of the clothing industry, the rising sales volume, and the elimination speed of the old clothes.
In September this year, the United States implemented the old clothes recycling plan in New York, and concentrated on the old clothes that the public did not want.
New York City
Annual production of 200 thousand tons of clothing waste, and New York citizens have no lack of enthusiasm for clothing consumption.
At present, what is the attitude of Chinese consumers in clothing consumption?
1/3 respondents were spending over two thousand yuan per year
Among the respondents, the annual expenditure on clothing purchases was more than 2000 yuan, accounting for 34.19%, accounting for 32.38% between 1000-2000 yuan, and 23.43% between 500-1000 yuan, with 10% less than 500 yuan a year.
The monthly income of respondents was below 3000 yuan, accounting for 41.4%, 3000-5000 yuan accounted for 18.5%, 5000-10000 yuan accounted for 29.2%, and monthly income of more than 10000 yuan accounted for 10.9%.
It can be seen that among the respondents, the median income interval is 3000-5000 yuan, and the median purchase expenditure interval is 1000-2000 yuan.
Among the respondents, 20 or more clothes were discarded or disposed of each year, accounting for 16.77%, accounting for 39.72% of the 10-20 items, accounting for 43.51% of the 0-10 items.
For those who buy new clothes every year, 55.85% of respondents were interested in the new style of clothing, while the rest of the respondents chose work and social needs.
From the above data, we can see that no matter how much the income is, people's enthusiasm for clothing consumption is not low. 90% of the respondents spend more than 500 yuan on clothing purchases each year, while 56.49% of the respondents are wearing more than 10 clothes annually.
Buying more and throwing more is a current situation of clothing consumption.
Handling old clothes, giving people and donating are the main reasons.
As for how to handle old clothes, 39.38% of the respondents gave it to their friends and relatives, 32.69% of the respondents donated it, 17.8% of the respondents used the old clothes for other purposes, 10.13% of the respondents chose to discard.
For the reasons for the elimination of clothing, 15.3% of respondents were due to too many new clothes and not enough wardrobe; 34.7% of the respondents were outdated because of the outdated clothing styles; 34.69% of respondents because of the old clothes, the quality of the problem; and 15.31% of the respondents because of the wrong purchase decisions, impulse buying, but the result is not like.
Impulse buying is a very important factor that causes excessive clothing. Consumers need to maintain a rational attitude towards consumption in the face of fashion.
Clothing consumption
The concept of environmental protection is not strong.
53% of the respondents knew at least one way to donate clothes, and 47% of the respondents did not know how to donate clothes. This shows that the publicity of clothing donation channels is still not enough.
At the same time, 37.69% of the respondents had the experience of donating clothes. 33.55% of the respondents had thought about donating clothes, but no action had been taken. 12% of the respondents thought that the relationship between clothing and environmental protection was very close. The rest of the respondents thought that clothes had something to do with environmental protection. This means that people did not realize the significance of clothing donation, and the departments concerned should establish a convenient channel for clothing donation, so the publicity of low carbon and environmental consumption of clothing should be carried out for a long time.
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