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The Price Of Autumn Clothing Has Risen By 15%&Nbsp, And The Average Cost Is Expected To Increase By 20% This Year.

2011/8/8 9:34:00 55

Brand Of Autumn Clothing

The summer is still in full swing. Market Li is already the world of autumn clothes. Some of the counters even erected the "summer clothes clearance" sign. Reporters visited several major department stores in Hangzhou and found that Qiu Qiu accounted for 25% of the store area. However, the price of autumn clothing is rather "hot". A senior guide said that the price of autumn clothing rose by 10% or even more than that of last year.


The person in charge of a women's clothing cabinet in Yintai Department of Hangzhou told reporters that she had just finished the autumn winter dress of the brand clothing. Order-placing meeting Despite some psychological anticipation, she felt a little higher after seeing the price. "The price of autumn clothing has increased by 15% this year, and it is estimated that the price of winter clothing will be higher."


What is fishy is that the cotton price of "soaring song" has plummeted from the beginning of this year. In August 4th, the cotton price index of China (CCIndex328 class) showed that the cotton price was 19716 yuan / ton, which has fallen below the 19800 yuan / ton storage price of the State concerned this year. However, seen in the mall, a long sleeved sweater is 188 yuan, and a cotton trousers 499 yuan... Many consumers are puzzled: the price of cotton at home and abroad has plummeted, and the price of autumn clothes has gone up and down.


Come to Hangzhou Sijiqing fabric market Looking for answers. A large part of the small boss in Sijiqing is the mode of "front shop and factory", which is self produced and sold. In the afternoon when the reporters arrived, Qiu Hua, the boss of Mei Hua knitting company and the little boss of the next booth, were throwing away their time at home. There are not many people looking at the goods. "The price of fabric is so stable that it's good. Don't go crazy like last year. Raw materials are not available. Business is not good." During the conversation, the reporter learned that there was not much fluctuation in the price of autumn fabrics this year. Besides the drop in cotton prices, the rest of the fabrics slightly increased, but the increase was less than 2%. The higher prices for autumn wear are freight and labor costs. "Light labor cost has increased by 30% in our factory. This year's labor cost is the worst." Ms. Qiu said.


Nike's latest quarterly report said that due to the rise in oil prices, labor costs and freight rates, the price of footwear and clothing products will begin to increase globally in the spring of 2012. Meanwhile, Li Ning Co, a domestic sportswear giant, also said that due to the increase in wages and raw material costs, the cost is expected to increase by 20% this year and the price of products will increase by two digits.


"Clothing companies will have to raise their prices, and take advantage of this opportunity to push the cause to freight and labor." "In fact, fabric price has nothing to do with clothing pricing," says one insider. "Fabric is only a small part of the price of garments."


However, some people in the industry have reflected that many textile enterprises are still in the stage of de stocking. The main reason is that cotton prices rose sharply last year, so that cotton enterprises blindly hoarded cotton and expanded production capacity. Cotton prices fell sharply this year, far exceeding the general expectations of manufacturers. Many textile enterprises are increasingly concerned about how to step on cotton prices.

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