The Dispute Between Fang Han And Han Dynasty Is Endless; &Nbsp; &Nbsp; Han Han'S Endorsement Brand Enters The Public View.

When the debate between Fang Han and Han Dynasty broke down, Han Han's company began to enter the public view.

Han Han fell heavily on the altar, and the company that endorsed it, such as fan Kecheng and so on, was deeply distressed.

To look back

After the controversy between Fang and South Korea, there was a heated debate about the debate between Fang and South Korea. Up to now, 168 thousand people have been involved. Among them, 78 thousand were voted for the ark, accounting for 46.6%.

Han Han supported 68 thousand, accounting for 40.8%.

It has been commented that Han Han has stepped down from the altar since he has never been questioned and started questioning.

In the commercial competition, there are many cases involving spokesmen because of corporate issues. For example, after the melamine incident, Jie Deng and Ni Ping, who were endorsed by Sanlu, were deeply involved in advertising.

At the same time, there are also cases involving brands because of the problem of spokesmen.

In 2008, Liu Xiang suddenly retired from the match because of injury, which broke the Olympic cold war and shocked Han Han's sponsors.

In the 07 year, when Liu Xiang was brilliant, he endorsed Nike, Amway, Nutrilite, Lenovo and other 14 brands, with an annual income of 1 billion 160 million. After the withdrawal, Liu Xiang's value plummeted 100 million and the sponsors lost at least 3 billion.

Lenovo withdrew the notebook ads that he had worked with Liu Xiang after the retirement. Nike's Erie TV ad also gave up Liu Xiang.

There were also pornographic events in the same year. After the exposure of nude photos, Levis, Pepsi Cola, KBK chips, Jacob&Co Swiss watch, Samsung and so on were all suspended or no longer renewed, and businesses suffered serious losses.

Van guest founder Chen: I don't know what to say.

"Love the Internet, love freedom, love late, love night stalls, love racing cars, also love 29 pieces of T-SHIRT, I am not a flag bearer, not whose endorsement, I am Han Han, I only represent myself.

Like you, I am a guest. "

It is Han Han's endorsement of fan's sincerity.

At the same time, it triggered a nationwide upsurge, and the popular network of "all objects" was successful.

Vic, founded in 2007 by the founder of excellent network, has successively received many rounds of financing from LIAN strategic sources, IDGVC, Softbank Sai Fu, Qiming venture capital and Tiger Fund. Lei Jun, former president of Kingsoft, is also one of its shareholders, and is the fast fashion brand of the Internet.

It has been reported that Han Han had been wandering between male stars before Chen's endorsement, while Korean pop star Rain and Taiwan star Kaneshiro Takeshi were considering it.

By the beginning of 2010, the billboard with Han Han wearing 29 yuan T-shirt began to appear in the streets and alleys.

Han Han has some old expectations and independent insight. He dares to break, dare to think and dare to yearn for freedom.

"This spirit is actually the spirit of the Internet, and there is some kind of connection with everyone."

Chen once said.

At the beginning of the doubt, the founder of micro-blog said: "I don't know what to say."

He also said he had talked with Han Han for a long time and thought that he could not guess the heart of the rumor, but he could ask his own heart and words and deeds.

It is obvious that Han is interested.

In February 10th, a person who did not want to be named said that he signed a contract with Han Han for two years and could not declare his contract extension. However, he said that the "Fang Han debate" had no impact on the sales of all customers.

We will wait and see whether Han Han's endorsement will be affected after the debate between Fang and South Korea.