"Palliative" Clothing Brand &Nbsp At Home And Abroad; Beijing Department Store "Fraudulent" Chinese Consumers.

Recently, it has been learned that a department store in Beijing "conniving" foreign clothing brands to deceive consumers as the leading enterprises in domestic department stores so indulgent in foreign brands. What is the purpose of it? Can China make such a frantic dumping at the national gate? Is it the heart of Chinese consumers or the heart of Chinese brands?

Now we will analyze internationally and domestic famous brands.

Event level 1:

The women's clothing of the lady's dress is controversial. Beijing's Wangfujing department store still avoids the "quality problem", and the Department's quality inspection department is nominal.

Event replay: in November 20, 2011, a consumer bought a 15120 Yuan Long Dress dress in Tianjin Friendship Shopping Center, and the cotton dress was labeled as squirrel fur, which was guaranteed by the salesmen. However, the quality inspection of the two national brand inspection centers of the national fur quality supervision and inspection center and the national leather products quality supervision and inspection center were all non squirrel skins.

So the consumer will entrust the professional counterfeit man Ji Wanchang.

It is reported that after the strong request of Ji Wanchang, the women's dress Co., Ltd. agreed to reexamine, and the two sides have formulated the relevant oral agreement. If the re examination result is qualified, the consumer will not return the goods. If the inspection result is the same as the previous two times, Ji wan chang has the right to supervise the brand and the shopping malls sold, and report to the state.

In February 2012, Ji Wanchang and long Zi Fashion Co., Ltd. jointly entrusted the Beijing national leather products quality supervision and inspection center to carry out re inspection, and asked the inspection center to form an expert group to conduct destructive expert identification on the products of the group.

Beijing leather products quality supervision and inspection center should invite experts from Zhangjiakou national leather quality inspection center, experts from Hohhot national fur inspection center and experts from the national footwear and leather products quality inspection center.

In the end, the expert group's opinion was that the cotton dress of the lady's dress C114PR12649 (45) was made of squirrel fur instead of squirrel fur.

Not long ago, another consumer broke the news. In November 18, 2011, two pieces of Beijing's Wangfujing department store bought ten thousand yuan worth of cotton dress, which was also found to be a substandard product.

Event level two:

The 23 area women's clothing quality doors remain half open for half a year, 23 districts.

After nearly a century of development, the company has become the largest clothing company representing Japan. The company has ICB, 23 districts, Rosebullet, 23 District Homme, suite, suite children's wear and other famous brands, and has opened stores in various large and medium-sized cities of China.

The 23 area is a Japanese brand, and the production company Nwad (ONWARD) was founded in 1927. The 23 District Women's clothing is only one of its famous fashion brands.

Event replay: in September 2011, a Japanese consumer brand named 23 District Women's clothing, known as CMVAIA6281, was purchased in Nanjing Dongfang shopping mall. Its product specification was fur clothing, and was tested unqualified by the national fur quality supervision and testing center.

It is labeled as sheep skin material, but the long fur of solid collar and sleeve is non woolen skin.

Then in September 25th of the same year, another 23 brand CMVAIA6280, which was purchased by consumers at Wangfujing department store in Beijing for 15200 yuan, was an unqualified product.

And provided the testing results of the national quality supervision and testing center.

The above test results show that the long hair part of fur clothing collar, cuffs and other long hair parts produced by en vogue fashion (China) Co., Ltd. (23 District CMVAIA6280) are not sheep skins, and the products are unqualified products.

At this point, no positive response was given to the Wangfujing department store in Beijing in March 19, 2012. The Wangfujing department store and the 23 District Women's clothing did not publicly apologize for the incident.

Event level three:

China's high-end consumers have been repeatedly fooled. The famous German brand "camel dynamic" crazed "the cat changes the Prince" polyester fiber sold as pure cotton, high-end consumers cheated can not be compensated, Wangfujing department store is not responsible for this incident.

Event playback: more than 2000 yuan leather products are relatively high-end products, coupled with the "camel dynamic" brand, even higher grade. A consumer in Ji'nan has sent 3 pieces of goods for sale at one time, and has never thought of a tragedy. Ji'nan product quality supervision and inspection laboratory has been tested as substandard products.

It is understood that in March 11, 2012, Mr. Zhang bought 3 camel briefcases in Beijing department store, which cost 7290 yuan to send friends.

Recently, the news of brand counterfeiting and selling of famous commercial buildings has appeared frequently. As a "rookie", Mr. Zhang is afraid that the quality of products will be lost in front of his friends. He will send the product to Ji'nan products.

Mr. Ji Wanchang is a private professional anti fake activist. He has successfully secured rights for dozens of consumers over the years. The reporter contacted Ji wan chang to inquire about the progress of the case. Ji Wanchang responded that the case had just taken over and was preparing for it. However, the right protection has been put on the agenda. Moreover, the Beijing Wangfujing department store was the third time this year to be sold and sold.

Guangzhou Leather Travel Products Co., Ltd. is a comprehensive enterprise specializing in R & D, production and brand promotion of handbags, bags, and leather products. It has the general distribution right of the internationally famous brand "Camel active (camel dynamic)" in mainland China.

Since its inception, the company has adhered to the principle of "win-win cooperation" and "pioneering and innovative" marketing concept, and has made steady progress in the market. The company has more than 200 employees, more than 50 countries and over 11000 outlets.

Many years of development, camel dynamic has been followed by a large number of consumers, especially the high-end line, and is also popular with some fashionable men.

When camels moved to Wangfujing department store in Beijing, they made a sensation. But soon after that, they found "quality problems". No wonder many camels were disappointed.

At present, the event has been put on the agenda. Many camel flour express the hope that both sides can give a reasonable explanation to the public as soon as possible.

Consumers are furious at the Wangfujing department store in Beijing: how about China's famous commercial buildings?