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Lining Brand Released 2012 Running Ultra Light Products

2012/3/24 13:05:00 22

Clothing Shoes Brand

In March 20th, the Lining 2012 running super light product launch campaign was held at Li Ning Co. The new generation of ultra light running series this season not only continues to uphold the "ultra light" design concept of Lining running products not only in design and technology, but also in deep Chinese culture and wisdom, giving the running shoes different vitality and giving you a special and relaxing light running feeling.


The latest Lining running ultra light products include three light boats, light clouds and light wings, which feature "lightweight, breathable, comfortable, and supporting protection", especially the "super light 9" light boat running shoes. As the star product of this ultra light series, the light boat running shoes are inspired by the Chinese dragon boat, applying the ancient boat keel structure to the sole design, forming the "light + supporting" structure on the sole of the shoe, which has become a light boat. Running shoes The biggest selling point. In addition, "super light 9" light boat running shoes is a pair of "breathing" shoes. The use of the patent hemp insole can not only enhance the permeability of the whole pair of running shoes, but also make the running shoes have the characteristics of moisture absorption, quick drying, effective bacteriostatic and odor elimination, thus greatly improving the comfort of running shoes.


What is particularly worth mentioning is that the light boat running shoes really bring the "ultra light" characteristics to the extreme -- the use of lightweight mesh fabric on the vamp, and the use of an integrated tailoring process to reduce stitching and splicing, to minimize the weight of the shoe upper, and to use the NON-GAP no ditch technology to reduce the weight of the rubber. This makes the weight of the whole pair of light boats and running shoes 220 grams, even lighter than 27 grams of "super light 8". Just like the "one leaf boat" mentioned in Chinese traditional culture, the "light boat" running shoes not only represent the lighter weight, but also contain the state of mind and artistic conception of "relaxing everything, gaining physical and mental release", which is exactly the embodiment of Chinese culture and wisdom.


As running motion Enthusiasts, Chinese table tennis leaders Zhang Jike and trampoline Olympic champion He Wenna, the two well-known stars, became the spokesmen of "super light 9" running shoes. After trying on "super light 9" running shoes, Zhang Jike was reluctant to put on this running shoe. "For runners, it is very important to have a pair of super light breathable quality running shoes. World champion He Wenna also revealed his love for the new ultra light series running shoes. She said: "I hope that light boat running shoes can help me release psychological pressure and concentrate on training to meet major competitions."


When talking about the ultra light series running shoes, Lining, the responsible person, said that Li Ningchao's light series running shoes have been committed to providing the most comfortable super light running shoes for consumers since its birth. The recently released canoe running shoes are the 9 generation of the ultra light family. product 。 "As we have advocated this season," running away from the pressure, breathing lightly ", we hope that ultra light running shoes can give consumers more relaxed and comfortable exercise feeling, so that we can really run the running room to run the pressure, experience the feeling of smooth breathing, and run from the harvest of self confidence. In the face of pressure, face up to yourself, breathe comfortably, walk on the footsteps of light comfort, surpass yourself, and run out of more wonderful changes! "He said.

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