This Winter New Down Jacket "Qiao" Is The First To Blend In The Fur Of The Fashion Elements.

After the beginning of winter, the cold air frequently invaded. The warm down eider became the first choice for the public to dress.

Yesterday, reporters visited various shopping malls in the provincial capital.

The store learned that the price of the down jacket this winter increased slightly compared with that of last year, and at the same time, there was a breakthrough in style: not only became more light and bright, but also included fur and other elements into the design of down jacket.

However, quality supervision personnel also remind consumers that they are not confused by the beautiful appearance of some down garments. The key to the choice is the amount of cashmere clothing.

1 the new "thousand yuan" is the majority.

"In winter, when the temperature drops, it will drop."

。

It can be turned around in the mall, less than 1000 yuan. "

Yesterday morning, in the women's clothing area of a large shopping mall on Yi Fen street in the provincial capital, Wang Jinni, who was preparing to buy a down jacket, told reporters.

Subsequently, the reporter turned around in the mall and found that the price of the new down jacket this winter is generally high, and the price of any one medium length down jacket is over 1000 yuan.

Take a brand of a black medium length down jacket as an example, its collar is fox hair, and the belt has more metal ornaments, the price rises to 1999 yuan.

In the interview, reporters also found that even the price of short down clothing is mostly above six hundred or seven hundred yuan.

"Labor costs and raw materials have risen significantly this year. Compared with these gains, the price fluctuation of down garments is not too big."

Yesterday, the provincial capital Wuyi Road, a down clothing store's shopping guide told reporters.

In this store, the price of most down garments is about 1000 yuan.

"If you want to buy cheaper, you can buy the old down jacket, the quality is the same, and it's also warm."

The shop assistant suggested to reporters that it would be more cost-effective to buy discounted items.

2 integration

element

In people's impression, when we mention the down jacket, there must be a flash of words in the brain - "bloated".

However, in recent years, the down garments of major brands have paid more attention to self-cultivation and fashion in design.

Yesterday, reporters found that in addition to the style of the market is thinner and thinner, fur, lace and other fashionable elements of fashion also penetrated into the down jacket.

In a shopping mall in a shopping mall on a pro Hsien street, a down jacket bravely splits the large area of fur and down garments, so that the warmth of the down jacket and the wildness of the fur can be integrated together, and the fashion is soaring.

"Look at fashion, wear warm, this is the best of both worlds."

The shopping guide said to the people who picked the goods.

In the interview, reporters found that in order to attract consumers' eyeballs, the brand of the down jacket brand became more fashionable in product design, which not only satisfied the needs of people's love for beauty, but also kept warm, and the consumer's choice was wider.

Three

It's King's way.

The down jacket is more beautiful and more fashionable. But the quality supervision personnel in our city remind the general public that the design of the down jacket is more fancy and style, and the warmth should still be the first.

According to quality supervision personnel, the amount of cashmere is an important criterion for whether the down jacket is warm and quality is excellent.

According to the current national standards of down coats, the down weight of down garments can not be less than 50%, and the higher the amount of cashmere is, the higher the price of down garments will be.

At the moment, it has reached the peak season of down coats sales, but many consumers only pay attention to their styles when buying, but ignore the amount of cashmere.

The reporter has learned that in the sales counters of the formal brand down clothing, most of the down garments contain 70% to 90% of the cashmere, and only a few of them contain only 50% of the down garments. But on the market, there are still no words on the label of the down garments.

Here, quality supervision personnel remind consumers to pay attention to the amount of fluffy, resilience, air permeability and smell when buying down garments.

In addition, because it is difficult for the public to identify the quality of the stuffing during the purchase of down garments, consumers should not only look cheap while buying them. They should carefully observe whether the labels on the down garments are complete.