2014 Shoes And Clothing Industry Hardware Highlights To The Three Line Market To Seek Opportunities.

< p > "rising" is behind the a href= "http://sjfzxm.com/news/index_s.asp" > Hardware < /a > business is becoming more and more difficult to do, electricity price rises, raw materials rise, the overall cost is seriously exceeded, and the part exceeding the standard is difficult to pass downstream.

When the hardware profits were gradually compressed, many hardware merchants realized the seriousness of the problem. If we want to develop in the long run, we must re select the new market.

Against this background, it is inevitable to choose the three line city as a safe haven.

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< p > < strong > market mainstream to three line market < /strong > < /p >

< p > in the past five years, the construction of the professional market of pan a href= "http://sjfzxm.com/news/index_s.asp" > home industry < /a > has been gradually developed from one and second tier cities to three tier cities, from economically developed areas to non developed areas.

In view of the current situation, the hardware market of the first and second tier cities has been invested heavily, and the pace of pformation and upgrading is relatively fast.

By contrast, the size of the three tier city hardware market is much smaller.

As the market size of the first and second tier cities is large, the impact on the region is extensive, and the impact on the original market structure is strong. It is even more difficult for the three line cities to re establish a self centred market structure.

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< p > however, the number of home building materials market in many first and second tier cities is not high, but mostly in the comprehensive market, and there is no professional and distinctive business model.

Such a situation can easily lead to disorder competition in the industry and restrict the development of the industry.

In recent years, traditional hardware stores are uneven in operation, and there are many problems in product quality and after-sales service.

After a lot of integration, hardware brand stores have begun to appear in the first and second tier cities, and have developed towards the three tier cities.

This marks the emergence of a more high-end and better sales system in the hardware industry, laying a good foundation for the development of the hardware industry in the three tier cities.

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< p > at the same time, some three line cities are favored by local enterprises.

Although they have no gorgeous "packaging", they are extraordinarily active and free in the vast three metal market.

Without the dispute of "breaking the head and bleeding", it took off the "noble spirit" and had a lot of native childishness. It had a strong attraction that the newborn calf was not afraid of the tiger, and gradually introduced the market mainstream into the three line market.

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< p > < strong > market shuffling is optimistic about the three line market < /strong > < /p >

< p > hardware industry is different from other building materials industry. Its products range from screws to locks, from pipes to steel products.

At present, the hardware market of the first and second tier cities is relatively mature and has a considerable scale of hardware operation.

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< p > the development of hardware market in three tier cities is lagging behind.

With the development of the three tier cities, many three tier cities have gradually entered the right track of hardware merchants, and then seek diversified channels of development.

However, in the process of "active agency" and "creating Facade", many businesses still have many sales channels, which are stagnant in traditional sales methods.

For example, now it is the Internet age. < a href= "http://sjfzxm.com/news/index_s.asp" > network marketing < /a > has been adopted by large businesses, but many small and medium-sized businesses have not considered it.

The closure of the channel has led to the loss of many opportunities for new customers.

Self reliance has weakened the ability of these small and medium-sized businesses to resist market risks. Once the market environment changes, they are most vulnerable to shocks.

Therefore, it is urgent for many small and medium-sized hardware businesses to expand sales channels and fine operation channels.

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< p > with the < a href= "http://sjfzxm.com/news/index_s.asp" > the international financial crisis > /a > spreading from virtual economy to the real economy, China's foreign trade exports have been greatly impacted by foreign markets, and many hardware merchants' orders are shrinking rapidly, and production and operation are facing serious difficulties.

It is not only the first and second tier cities, but also the three tier cities.

Many businesses seek pformation, export to domestic sales, and shift the focus of development to the domestic market.

However, it is difficult for the hardware manufacturers to export to the domestic market. The domestic market and foreign market are quite different. They are very different in terms of consumption habits, aesthetics and value orientation. It is difficult to form a stable mode of production and operation, and it is hard to build their own brands. This is especially evident in the first and second tier cities.

Foreign customers pay more attention to factors such as cost and quality, while the customers in the domestic market are mostly direct consumers except dealers, who pay more attention to brand, product value, product style and performance price ratio when purchasing goods.

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In addition, in recent years, China's economic development is very uneven, the level of consumer demand is not the same. The demand level of consumers in the first and second tier cities is relatively high, while the demand level of consumers in the three tier cities is relatively low. This imbalance provides the entry point for the hardware merchants who export to domestic markets to enter the market. P

Therefore, the rise of the three line market is a good news for the hardware enterprises that export to domestic market.

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< p > with the development of the three line cities in the country, < a href= "http://sjfzxm.com/news/index_s.asp" > Hardware building materials industry < /a > developing the three line market is the trend of the times.

With the pfer of large number of consumers in one or second tier cities to three tier cities, the demand for hardware and building materials in three tier cities will gradually increase, and the three line market will gradually mature.

Hardware merchants should grasp the good opportunity for the rise of the three line cities, find the foothold in the three line market, stabilize the camp, and then chart the development.

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