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Five New Ideas To Improve Customer Loyalty
< p > if you want to increase profit retention rate by increasing customer retention rate, we must learn to enhance customer loyalty if we want to increase customer retention. Next, let's take a look at the 5 skills of a href= "//www.sjfzxm.com/news/index_c.asp", "marketing /a", which the consultant shared with us to enhance customer loyalty: < /p >
< p > < strong > 1. "free value-added" mode is really effective < /strong > < /p >
< p > there are already some successful companies such as Rovio (creators of angry birds), Dropbox, Buffer App, Skype and so on. They will provide their customers with a free trial or free version of the product, allowing users at different levels to test and use their services, so that users can get benefits. The "free value-added" mode can help us convert users into paid users. < /p >
< p > (1) if we provide customers with a certain period of free use, and the customers really get the value when they use the test, they will probably become paid users after the test; < /p >
< p > (2) of course, we can also provide a free version of the restrictions on certain functions or < a href= "//www.sjfzxm.com/news/index_c.asp" > Free award < /a >, through customer sharing, invite friends to use services or pay to achieve their value needs. < /p >
< p > < strong > 2. valuable content can create < a href= "//www.sjfzxm.com/news/index_c.asp > loyal customers < /a > /strong > /p >
< p > the average user can browse a web page for about 10 seconds to 20 seconds, but if the page is clear and content is valuable to users, it can make the time longer and attract more attention. In this way, we can continuously optimize our product service, activity information and promotion information according to the user's access behavior, so that our page information can provide users with more value, so as to gain more trust and enhance user loyalty. < /p >
< p > < strong > 3. intelligent investigation can maintain the life cycle of customers < /strong > /p >
< p > a survey is an effective follow-up marketing strategy. Customer feedback after product sales guides us to optimize and improve products and services, and better satisfy users' needs. Actively maintaining communication with customers and integrating their suggestions into products and services can enhance customer's turnover rate. < /p >
< p > < strong > 4. adjusting user entry can increase conversion < /strong > /p >
< p > adjusting user entry can make any page or function of our website more valuable. Through Google Analytics analysis report, we can identify the keywords and specific sources of users' attention. Then, we can satisfy different user needs through personalized related calls and different pages. For example, we are doing "e-mail marketing" service: our traffic source may be concerned about e-mail marketing solutions, it may also be concerned with e-mail module production, or it may also be concerned about e-mail marketing cases. At this time, we need to adjust the user's entry through data analysis results, so as to better meet the needs of users and increase spanformation. < /p >
< p > strong > 5. serialization helps to promote brand value and activate long term customers < /strong > /p >
< p > through a series of cyclical processes, you can make your products interact with customers more enjoyable. A series of interactions can make a previous process more exciting and make it easier for users to form brand memories. < /p >
< p > < strong > 1. "free value-added" mode is really effective < /strong > < /p >
< p > there are already some successful companies such as Rovio (creators of angry birds), Dropbox, Buffer App, Skype and so on. They will provide their customers with a free trial or free version of the product, allowing users at different levels to test and use their services, so that users can get benefits. The "free value-added" mode can help us convert users into paid users. < /p >
< p > (1) if we provide customers with a certain period of free use, and the customers really get the value when they use the test, they will probably become paid users after the test; < /p >
< p > (2) of course, we can also provide a free version of the restrictions on certain functions or < a href= "//www.sjfzxm.com/news/index_c.asp" > Free award < /a >, through customer sharing, invite friends to use services or pay to achieve their value needs. < /p >
< p > < strong > 2. valuable content can create < a href= "//www.sjfzxm.com/news/index_c.asp > loyal customers < /a > /strong > /p >
< p > the average user can browse a web page for about 10 seconds to 20 seconds, but if the page is clear and content is valuable to users, it can make the time longer and attract more attention. In this way, we can continuously optimize our product service, activity information and promotion information according to the user's access behavior, so that our page information can provide users with more value, so as to gain more trust and enhance user loyalty. < /p >
< p > < strong > 3. intelligent investigation can maintain the life cycle of customers < /strong > /p >
< p > a survey is an effective follow-up marketing strategy. Customer feedback after product sales guides us to optimize and improve products and services, and better satisfy users' needs. Actively maintaining communication with customers and integrating their suggestions into products and services can enhance customer's turnover rate. < /p >
< p > < strong > 4. adjusting user entry can increase conversion < /strong > /p >
< p > adjusting user entry can make any page or function of our website more valuable. Through Google Analytics analysis report, we can identify the keywords and specific sources of users' attention. Then, we can satisfy different user needs through personalized related calls and different pages. For example, we are doing "e-mail marketing" service: our traffic source may be concerned about e-mail marketing solutions, it may also be concerned with e-mail module production, or it may also be concerned about e-mail marketing cases. At this time, we need to adjust the user's entry through data analysis results, so as to better meet the needs of users and increase spanformation. < /p >
< p > strong > 5. serialization helps to promote brand value and activate long term customers < /strong > /p >
< p > through a series of cyclical processes, you can make your products interact with customers more enjoyable. A series of interactions can make a previous process more exciting and make it easier for users to form brand memories. < /p >
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