Under The Influence Of The Internet, Smart Home Is In The Ascendant.

< p > < strong > the Internet tide is coming, smart household appliances are rising.

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< p > under the influence of the wide application of the Internet and the progress of communication technology, the products of smart home and < a target= "_blank" href= "//www.sjfzxm.com/" > dress "/a" are in the ascendant.

But it is still in the launch stage of smart new products, including smart TV, refrigerators, air conditioners and other products.

It is estimated that the market scale of smart home appliances will reach 304 billion 100 million yuan in 2015, and will exceed 1 trillion yuan by 2020, and the penetration rate will reach over 50% in 2020.

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< p > < strong > "content development" or bring a new profit mode < /strong > /p >

< p > whether smart home can form a new profit mode, we think the key lies in intelligence < a href= "//www.sjfzxm.com/news/index_f.asp" > Product < /a > whether it carries content or not, and whether it can provide continuous service through this content.

Smart TV has live and on-demand content, and the profit model is clear.

In the future, the "content" that is expected to form a business model is food, and the corresponding products are fridge, oven, microwave oven and other products.

Smart appliances will bring consumption upgrade itself, but it may also attract Internet companies to intervene at low prices, resulting in price competition.

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< p > < strong > the definition of profit pattern is different. The influence of each sub industry is different. < /strong > < /p >

< p > in the various sub sectors of home appliances, the profit mode of smart TV is most clear. Internet and content companies have stepped in to attract users to seize the entrance with low price products, and the profitability of the TV industry has been affected.

At present, Bai Electric has introduced new intelligent products based on traditional brands. The possibility of Internet companies' involvement is small, and the data collected by the company will be realized in the future.

After the introduction of new smart appliances for small household appliances, they will quickly become consumption hot spots.

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< p > < strong > promising to launch the consumer's ultimate experience product company < /strong > /p >

Relatively speaking, the second tier companies are more motivated to launch smart new products. At present, intelligent strategies and products of leading companies such as Qingdao Haier, Midea, GREE electric and TCL group have also been released. P

The short term emphasis is still on single products rather than the whole set of intelligent systems.

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< p > at the same time, intellectualization will greatly enhance the requirements of home appliances controller, and the relevant a href= "//www.sjfzxm.com/news/index_c.asp" > Company /a will be the first to benefit.

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