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Improve Store Popularity -- Customers

2014/7/30 14:02:00 19

PopularityCustomersBusiness Strategy

< p > to enhance the store's < a href= "http:// www.sjfzxm.com/news/index_c.asp" > popularity < /a >, we must first know what the target market is, who the target customers are, and which people come to shop for shopping, which is related to the location of the store.

It would be absurd if anyone would visit the store without knowing what to do.

< /p >


< p > product has < a href= "http:// www.sjfzxm.com/news/index_c.asp" > location /a > store should have store location.

For example, the positioning of star hotels is government leaders, enterprises and institutions veterans, foreign guests, successful people and so on, while the general location of restaurants is public, mainly facing wage earners, students and so on.

< /p >


< p > if the store is located in the middle and low grade, it should be mainly in the middle and low grade commodities, mainly facing the wage earners, students and migrant workers.

< /p >


< p > for "a href=" http:// "www.sjfzxm.com/news/index_c.asp" > high consumption < /a > the "white collar" people do not have to spend any energy, or even abandon.

The main customers of MCH shops are married women. When considering ways to improve their popularity, they should focus on these people.

< /p >


< p > store can only better understand the needs of consumers and better satisfy the target customers, so that they can win their favor.

Otherwise, the eyebrows and moustache should be grasped. At the end, it can only be "bamboo basket water".

< /p >


< p > related links: < /p >


< p > to retain the popularity of services, stores must do: < /p >


< p > (1), carry out quality training for business personnel, learn basic sales etiquette, action language, counter sales promotion art, consumer psychology, marketing and other courses, improve the quality of salesperson.

< /p >


< p > (2), formulate relatively perfect service standard, and standardize service as far as possible.

However, we should pay attention to the flexibility of norms and avoid being too rigid.

< /p >


< p > (3), the salesperson should learn the skills of "three phases in the door", and judge their identity, personality and purchase role through the dress, temperament and tone of the customers and their colleagues, and then choose the appropriate language to communicate with them.

< /p >


< p > (4), pay attention to persuasive purchase of tone and diction.

Don't talk too much, too fast, or carelessly; advise to be tactful and decent, let customers take care of themselves and meet the needs of customers.

< /p >

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