Famous Singer Rihanna Joins In PUMA Global Ambassador.
In December 17th, PUMA formally announced its joint efforts with international superstar Rihanna (Rihanna) and began long-term cooperation in January 2015.
Rihanna's energy and his creativity on the stage before the screen will be perfectly presented.
PUMA
Brand image.
In this collaboration, Rihanna will become the global ambassador for women training series to be launched by PUMA, and will also serve as PUMA.
Women's series
Creative director of products.
All the products of the series are designed to motivate women to have more confidence in themselves through training and other sports, which coincides with Rihanna's personal characteristics.
We can expect the spark from the cooperation between PUMA and Rihanna, and the two sides will interpret it in an innovative, advanced and conventional way.
Clothing and shoes
The design inspiration will be integrated into Rihanna's charm and her love for sports and fashion. With the support of PUMA, her interpretation and creativity of the trend will play an extremely important role in the field of sports.
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