Japan: Fierce Competition In Logistics And Distribution, BAXI Launched 6 Hours' Arrival

BAXI is a friend of all.

Large shopping chain centers sell electronic products, household electrical appliances and daily necessities, and have their own online shopping websites.

In response to the need for consumers to "get the goods as soon as possible", BAXI has started to speed up distribution in Tokyo, and users can get the goods within 6 hours after placing the order online.

According to recent reports, BAXI, a big Japanese electrical appliance sales center, is in the market.

In the field, we provide 6 hours distribution service for all consumers.

This kind of short time distribution service will be formally implemented in mid February. It will be located in the western part of Tokyo, Musashino and three Eagle cities.

BAXI has set up three small warehouses in the area to manage the goods, and orders can be sent by the company's lorries.

It used to take about 1 days to shorten the time to 6 hours.

However, the appliance is only for small household electrical appliances and daily necessities. Large appliances such as refrigerators are not yet included.

Prior to the trial operation of the company in Tokyo's middle field and the Titian valley area, the demand for consumers was high, so it is now officially implemented.

BAXI is planning to improve its services on one side, covering all of Tokyo in the past one or two years and expanding to some parts of the surrounding area.

In principle, the price of goods is no more than that of offline stores.

In addition, the company is still discussing the three day distribution service of the metropolitan area (Tokyo circle, Osaka circle, Nagoya circle), but the way may be changed.

The types of goods online are also increasing.

Commodities will be expanded to sporting goods and fresh vegetables and other non household electrical appliances. By 2016, inventory will reach 10 million units, 3 times the current level.

Kawasaki's logistics center has been invested more than 10 billion yen, and the area will expand to 6 times in 2016.

BAXI wants to compete with other platforms like Amazon and Japan.

Nowadays, many consumers will shop online after shopping in the physical stores, and the appliance industry is also vulnerable. In 2013, household appliances sales in Japan were about 7 trillion 400 billion yen, of which 1 came from the electricity supplier.

BAXI, as of March this year, online sales are expected to grow by 50% over the same period to 100 billion yen, which is ahead of the appliance industry.

Now the competition related to online shopping is also fierce.

(Japan) paid members can deliver goods on the same day. Lotte is also combined with Japan Post. Since this spring, 30 post offices in Tokyo have been equipped with self contained containers.

BAXI develops short time distribution service and expands the category of non household electrical appliances, all in order to enhance the competitiveness in the field of electric business, thereby enhancing the competitiveness of our old household appliance sales.

At the same time, other large household appliance stores also stepped up the development of e-commerce business.

EDION group plans to increase the number of online goods to 180 thousand in April this year, 3 times the current level.

Yamada motor began to distribute in the 10 districts of Tokyo in the same day, and from two a.m. to 10 o'clock in the morning, with two hours as a time, users can specify the delivery time, and the area of the service is also gradually expanding.