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China'S Fashion Business Is Booming Again, Japan'S ZOZOTOWN Enters China

2019/11/18 10:55:00 0

Fashion BusinessZOZOTOWN

As the official shopping platform of the famous Japanese fashion shopping website ZOZOTOWN in China, ZOZO APP will be launched in China in December 2019.

ZOZO (ZOZO, English Name: ZOZO, Inc.), founded in May 21, 1998, is headquartered in Chiba, Chiba, Japan. The founder of the company is a former friend. The current chairman is Sawada Hirotaro. The company was listed on the first stock exchange of Tokyo in February 2012. In October 1, 2018, the company name changed from Start Today to ZOZO, Inc.

As of October 2019, the market value has exceeded 770 billion yen. It also has Japanese popular fashion to wear WEAR and brand second-hand clothing shopping platform ZOZOUSED. In recent years, ZOZO has also introduced advanced technologies such as ZOZOSUIT, ZOZOMAT and other amazing industries combined with apex technology, opening up a new chapter of people's clothing to service life.

Exclusive brand, exclusive goods. ZOZO will cover nearly 200 well-known buyers and stores in Japan, and 200 thousand products from nearly 1000 fashion brands.

Fashion information is all embracing. ZOZO will share the latest trends of fashion stars and tattoo people in Japan and the world, synchronize the latest trends of people buying shops and stores, as well as the latest trend information in the face of users presenting Look (fashion wear) and Look folder (matching), Fashion tips (fashion magazine), Shop news (store information) and other pages. For interested content, users can collect one key in the APP interface.

Japanese direct mail is free from customs duties. In August 2006, the company set up a logistics base ZOZOBASE in Xi Zhi Ye City, Chiba, providing logistics and warehousing services for ZOZOTOWN and ZOZOUSED. All goods ordered by Chinese consumers on ZOZO APP will be shipped uniformly by ZOZOBASE, free of duty. Users can also view the logistics information of the purchased goods in the APP order: for example, "outside the warehouse, is sending to Tokyo Haneda Airport" "has arrived at Tokyo Haneda International Airport, will leave the country", "has been out of the country, is sending to China", "has arrived in China, to be cleared", "clear clearance, sorting" and so on, real-time tracking commodity information.

With the rapid growth of China's fashion retail market, the development of business and logistics structure necessary for overseas companies to enter China is very important. In December 2019, ZOZO APP will soon be launched in China. As a fashion media, EC website will not only sell Japanese buyers, stores and fashion brands, but also share the latest Japanese fashion culture with the Chinese people.

LOGO is composed of triangle, circle and square, symbolizing different fashion styles between people. ZOZO advocates the fashionable values of "Be unique. Be equal. (which loves you differently)". Respecting each individual character, through imagination and creation, using fashion to provide more choices and possibilities for each unique and every person who loves the trend is the eternal pursuit of ZOZO.

Based on the brand resources and unique fashion views accumulated over the years, ZOZO is believed to be a very interesting and suitable fashion guide for Chinese consumers.

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