Analysis Of Pre Investment And Operation Guide For Discount Women's Wear
Generally speaking, the market survey before opening a shop: how the environment around the shop is; whether the traffic conditions are convenient; whether the surrounding facilities are advantageous to the shops; to serve the regional population situation. Generally speaking, the more population there is, the better the density is. At present, many large and medium-sized cities are relatively concentrated to form various areas, such as business district, tourist area, University District and so on.
How to make a good family Couture Several steps and key points:
一、 做生意首先要先调整好自己的心态,不要期待有暴利的行业,也要有失败的准备!也不要以为找一家店面,进一批货就能每天在哪里数钱,有些人他真的很努力但也不一定能赚到钱,因为市场竟争太激烈了!收益多少,要先看投资的额度再比较收益的情况,不要做一些不在同一个级别比较以扰乱自己的心情!投资越大,风险也越大,往往回报也越大,这句话肯定也有他的道理的!所以比较应该与投资额度相同的人去比较才对!第一步的选址是做服装最重要的条件,选址会直接影响营业额的!根据产品的特性,选择在合适的地段销售是至关重要的,做折扣女装一定要选择在人流密集的地段,但这种地段并非一定卖高档商品的地段,这种地段往往人流不一定密集!
Two. The whole store. image Lighting and product display will also directly affect sales! People rely on clothes and makeup, Buddha wants gold, clothes also need to be packed. Good clothes are sold on the stalls, so they sell goods. It is very difficult for people to believe that they are brand goods.
Look, it's brand stores, and the advertised stores at the entrance are clear about the prices of the products sold in the store, so that the people passing by will see what they are selling. They should spend money on the old decoration. The customers' psychology is so. The shops with poor decoration must be selling bargains. The well decorated shops must be selling high grade goods, and it is worth buying at a good shop to buy cheap goods. Otherwise, why should the brand need to pay attention to the overall image? The important point is that the same clothes hang on different grades of shops will use different effects, and do not affect the grades of their clothes because of the overall image of their stores, and affect the customers' desire to buy. 1, do discount women's clothing shop, do not think that cheap clothes can be decorated with casual decoration, the overall image should be in place, the overall one.
2. lighting The lamp must be bright, which can attract the passing customers' eyes at once. The lights can also make the clothes more moving, but different lights will have different effects. The combination of cold and warm is the most suitable for clothing stores. If all the lights are bright, but the shop is bright, but the feeling is pale and not warm enough. The clothes will not look soft enough. Plus the warm light (usually seen in the spotlight and yellow light) can neutralize the white feeling, and the clothes that are irradiated are also more moving. Air conditioners need to be ready in summer. Otherwise, it is very difficult for customers to retain customers and have patience to choose clothes. Hardware is also very important. If the shop is not bright enough, it feels like a fast failure!
3, the discount women's clothing products are more important and have enough selection for customers. This is different from other brand stores. It does not depend on the sale of several main items. It should highlight the characteristics of its own clothing, display the tops, skirts, trousers and suits separately, and provide convenience for the customers who choose to buy them besides the shops. If only they want to buy Skirts, they only need to choose skirts. If they buy Skirts and want to match their jackets, they can go directly to the coat class. The amount of money can be modeled out, and the clothes are often sold the fastest.
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