Quality And Sales Skills Upgrading Of Shopping Guide Personnel

What is shopping guide? It is direct guidance, guidance and guidance to customers.

The main responsibility of the shopping guide is to provide services and help customers to make the best choice; and as a guide, the most important thing is: how to help customers, ask customers about the interests of commodities, and resolutely facilitate and achieve the purpose of the paction, so the quality and sales skills of the guides directly affect the performance of the store.

So how to improve the quality and sales skills of the shopping guide? The main channel is through "hard study" and "professional acceptance".

Whether sales skills or personal qualities can not be promoted in one day, we must achieve long-term results through targeted and targeted accumulation and learning. But the key is to rely on our own efforts, and training professionals can play a leading role.

As a professional and excellent industry purchasing guide, what capabilities do we need? I think there are four main aspects: knowledge, mentality, skills and habits.

If there is no relevant knowledge, just like "a cook can't cook a rice without rice", and as a shopping guide of a store, I think we should master the knowledge of these aspects: complete product knowledge, competitive goods knowledge, manufacturer's knowledge, basic knowledge, basic knowledge of decoration and so on.

More than 85% of a person's activities are determined by his own state of mind. Therefore, the state of mind decides everything. This sentence can never be used wherever it is. Therefore, if we want to be an excellent guide, we must have a good attitude.

Only by setting up a correct and positive attitude towards doing things and becoming a man will we succeed.

Mindset includes: integrity, honesty, fair trade, attention, care, care for every customer's attitude, pursuit of excellent performance, personal self respect attitude and so on.

Skill is the key to finishing the finishing touches.

A shopping guide should not only have professional knowledge, but also have a correct attitude. If there is no good selling skills, it is possible to fly the cooked duck at the critical moment.

The skills here are mainly reflected in the following aspects: to say "can you talk to the point"; to listen to, that is, "to understand the customer's voice and to grasp the needs of customers"; to see, "to observe the needs of customers from the details, to accurately grasp the timing of the paction"; to do "to be good at handling customer objections, and to skillfully facilitate the purchase of customers"; to think, that is, "to think of customers, to rush customers' urgency".

4. habits

Habit forms character and character determines destiny.

This shows that whether a person's habits are good or bad has great influence on his success or not.

As a shopping guide, we should develop good work habits and habits.

Mainly reflected in: do your job well, regularly summarize, maintain good service habits.